ABS (Indonesia)

We are extremely pleased to establish a collaboration with Soon Cheng Pte Ltd (Singapore) through its educational brand SEEDERSTAR, who serves as the official overseas coordinator for ASEEDER, to bring Asia Business Simulation (previously known as ASEEDER Business Simulation) experience to Indonesian aspiring young entrepreneurs, beginning in 2025!

ASEEDER holds exclusive licensing rights to provide ASDAN UK qualifications and curricula to educational institutions and youth in Asia.

Images courtesy of ABS

INTRODUCING CERDAS STAR

The latest educational brand under Soon Cheng Pte Ltd, an authorized partner to coordinate, market, and directly recruit for ASEEDER international STEM Challenges and Competitions, and to co-organize Asia Business Simulation (ABS) in Asia countries.

CERDAS STAR brings ABS experience to Indonesian students.

proudly presentS the very first ABS Indonesia, bali Round 2025!

About ASIA Business Simulation Competition

The Asia Business Simulation (previously known as ASEEDER Business Simulation) provides students with a gamified, fun, and interactive experience of learning about entrepreneurship. In the 2-day program, students form teams to establish their company and complete various tasks such as simulated business operations, a trading game, and road show presentation.


Throughout their business operations, companies may encounter various challenges that allow them to earn extra rewards. Excelling in these operations can enhance the contestants’ likelihood of emerging as the ultimate winners of the competition.

ASIA BUSINESS SIMULATION GLOBAL ROUNDS

Beyond the Basics – Unlike the regional rounds, the global rounds at the World Youth Economic Forums and All Star Business Forums compress complexity into a high-stakes environment where execution matters as much as understanding.

📊Multi-Round Corporate Simulation
Teams manage companies through successive decision cycles — adjusting production, pricing, R&D, marketing, and financial strategy as market conditions evolved. With identical starting capital, differentiation comes down to foresight, adaptability, and calculated risk-taking.

🎤Strategic Roadshows
Numbers alone are not enough. Investor-style presentations require teams to defend decisions, justify results, and articulate long-term positioning. This is not just about spreadsheets — it is about clarity of vision and persuasive leadership.

🤝Trading & Negotiation Rounds
Fast-paced auction sessions simulate real-market volatility. Teams form alliances, trade assets, and recalibrate strategy in real time.

Competitive, yet Collaborative – The events are not solely about outperforming rivals; they are equally about forging cross-border connections. With delegations from diverse economic and cultural contexts, participants encounter contrasting approaches to growth, risk, and leadership. Negotiation tactics shaped by cultural nuance spark new perspectives.

By each closing ceremony, teams depart not only with awards, but also a broadened worldview and the recognition that tomorrow’s entrepreneurial ecosystem will be built across borders.

In more ways than one, the Global Rounds serve as a launchpad — transforming simulated performance into real-world opportunity.

ABS Upcoming events!

📌 Register for the ABS Singapore Regional Round, 10 – 11 Oct 2026, @Kaplan City Campus

  • Who is it for?
    • Students from Grade 6 to Grade 12 (age 12 to 18).
  • Is it an individual competition?
    • Candidates are encouraged to participate in groups of 6-8 members.
  • What if I don’t have a team?
    • If you register as an individual, you will be teamed up randomly by the Organizing Committee to form teams prior to the Competition.
  • How long is the competition?
    • 2 days (typically, Saturday – Sunday)
  • How do I know more about the competition?
    • Attend public talks, e-information sessions, contact us, follow us on Instagram: #cerdasstar_indo #ASEEDERBusinessSimulation #seederstar
  • Must I have a specific background to qualify as a candidate?
    • You should be enthusiastic about learning entrepreneurship and business knowledge and practices. Also, be resilient!
  • Can I join other Regional Rounds in addition to Indonesian Round?
    • For sure! You are encouraged to participate in multiple regional rounds to prepare yourself to enter the Global Round.
  • In what areas will we compete in?
    • Each section of the business simulation is designed to help students master the key skillsets that entrepreneurs should possess. They include business operation, pitch deck presentation, business battle, and auction.
    • Find out in detail HERE.
  • What skills will I gain by participating in ABS Competitions?
    • Plenty! For instance: public speaking, market analysis, teamwork, communication, problem-solving, and application of knowledge.
  • What will I get if my team win in a Regional Round?
    • Top 35%: Receive Gold, Silver, or Bronze award and advancement to the Global Finals hosted by the World Youth Economic Forum (WYEF) in China.
    • Top 60%: Earn ASDAN UK certificates and qualify for WYEF Semifinals.
    • Additional prizes: Best Bidder, Best Poster, Best Presentation, Best Debating Team, Best Business Operations, and more.
    • Certification: all participants will receive a free Harvard Crimson Business Competition certificate

Local Representatives in Indonesia: